Tether has submitted a binding all cash proposal to acquire Exor’s entire stake in Juventus Football Club, marking one of the most ambitious moves yet by a crypto company into elite European sport. The proposal, dated 12 December 2025, targets Exor’s 65.4 percent holding and would give Tether control of the Italian football club, subject to regulatory approvals.
If the transaction proceeds, Tether said it intends to launch a public tender offer for the remaining Juventus shares at the same price per share. The company stated that the offer is fully funded with its own capital and reflects a long term commitment to the club rather than a short term financial play.
According to the announcement, Tether views Juventus as a cultural institution with global significance, not merely a sports asset. The company highlighted the club’s role in shaping Italian sporting identity and its worldwide supporter base built over generations.
Paolo Ardoino, chief executive officer of Tether, framed the bid in personal as well as strategic terms. He said Juventus had played an important role in his life growing up and described the club as a symbol of commitment, resilience, and responsibility.
“Our interest in Juventus comes from deep admiration and respect,” Ardoino said. “Juventus is a symbol of Italian excellence with a truly global presence. These values mirror how we have built Tether, with patience, independence, and a focus on long-term resilience.”
Structure of the proposed deal
The proposal contemplates the acquisition of Exor’s full shareholding, which represents 65.4 percent of Juventus’ issued share capital. Completion would depend on Exor’s acceptance, the signing of definitive agreements, and the receipt of required regulatory approvals.
Following completion, Tether plans to proceed with a public tender offer for the remaining shares, giving minority shareholders the opportunity to exit at the same valuation. The company said further updates would be communicated in line with applicable laws and regulations.
In addition to the acquisition, Tether said it is prepared to invest €1 billion into the support and development of Juventus if the transaction completes. The funds would be aimed at strengthening sporting performance and supporting the club’s long-term growth in a changing global sports and media environment.
Tether described itself as being in a position of strong financial health, with a solid balance sheet and the capacity to provide stable capital over a long horizon. The company emphasised that its investment philosophy prioritises resilience and sustainability rather than rapid financial returns.
The proposal comes at a time when football clubs are increasingly attracting interest from non-traditional investors, including private equity firms, sovereign wealth funds, and technology driven companies. A successful acquisition would place one of the world’s largest stablecoin issuers at the helm of one of Europe’s most storied football institutions.
About Tether
Tether is the issuer of USD₮, the largest stablecoin by market value. The company positions itself as a builder of global financial, communication, artificial intelligence, and energy infrastructure, with a focus on financial inclusion and resilience. Tether says its mission is to bridge traditional financial systems with decentralized technologies while supporting sustainable, globally relevant institutions.